Samsung Builds Its Customer Community
The more complicated technology gets the greater the importance of the community. Samsung HDTV is among the leading brands of HDTVs on the market. TV was once the focal entertainment part of the home, but started to lose its dominant spot as the Internet and mobile devices captured the imagination of consumers. Time is finite and these devices and their content are taking time away from TV. Smart companies evaluate their unique strengths compared to the changes going on around them and make adjustments.
Samsung is making those adjustment and building on its core strength of great picture quality and screen size. Well, size is just a function of the space you have in your home and the money in your bank account (or credit limit, speaking to Americans here
) Taking those two data points, content that is no longer distributed through the traditional television channels and the unique quality and size of picture, Samsung has been a pioneer in funneling the content people are using online through its dynamic, high definition and clear screens, which include plasma, LED, LCD and now some with 3D.
In this video from Samsung you’ll see how they are incorporating social networking, and other content available through your PC that can be channeled to your big, beautiful screen.
In addition, Samsung created a community on its website. They are taking social media seriously in their products and their interaction with customers.
This is a terrific site with a discussion on types of technology and videos. Then there is this brand new section on Samsung apps It’s so new they don’t have the FAQ section up, but do have a navigation link to it with a Coming Soon description. “Life moves pretty fast, as Ferris Beuller says, “if you don’t stop and look around once in a while you could miss it.” These sites will keep you plugged in to a world of social networks and on-demand content that loves to be connected.
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B&H Photo Samsung 3D HDTV
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